Books Tell You Why, Inc.

Second edition/first printing in Very Good+ condition in alike dust jacket with light edgewear; is the definitive guide to creating, executing, and managing successful direct marketing campaigns. It covers everything from creating a strategy to delivering the message to measuring results.

The Direct Marketing Handbook by Edward L. Nash is the definitive guide to creating, executing, and managing successful direct marketing campaigns. It covers everything from creating a strategy to delivering the message to measuring results. This comprehensive guide is packed with tips, techniques, and case studies to help you achieve success.; 8vo; 827 pages.

Price: $40.00