Book #54838

The Movement West: Advertising's Impact on the Building of the West and the Years Ahead

E. J. Murphy

Binding: Hardcover
Book Condition: Very Good in Good+ dust jacket
Publisher: Denver: Sage Books, 1958.

Price: $40.00

A Very Good edition that is soiled and has rubbing to the trim in a Good+ dust-jacket that is heavily soiled and chipped.

The Movement West: Advertising's Impact on the Building of the West and the Years Ahead is a history of the advertising industry and its impact on the building of the west. The book covers the years from the American Revolution to the early years of the twentieth century, and explores the ways in which advertising promoted the West and helped make it a success. The author provides a comprehensive overview of the industry's development, including a discussion of the key players and their role in shaping the industry. He also examines the impact of advertising on the development of consumer culture and the rise of the American middle class. The book provides a valuable resource for students and scholars of advertising, marketing, and American history.; 8vo; 178 pages.